Archive for March 2008
Parenthood
All parents can do is love their children, support them, pick them up when they fall. But there is no such thing as winning the game – Robert Mckee about Parenthood
Spark of Life
As a charge of electricity leaps from pole to pole in a magnet, so the spark of life ignites across the gap between the self and reality. With this flash of energy we ignite the power of story and move the heart of the audience. Robert Mckee – Story
Super Crunchers
At Pandora.com, users can type in a song or an artist that they like and almost instantaneously the website starts streaming song after song in the same genre.
MSNBC.com has recently added its own “recommended stories” feature. It uses a cookie to keep track of the sixteen articles you’ve most recently read and uses automated text analysis to predict what new stories you’ll want to read.
On the TV show Who Wants to Be a Millionaire, “asking the audience” produces the right answer more than 90 percent of the time (while phoning an individual friend produces the right answer less than two-thirds of the time).
Does the above info intrigue you? If the answer is yes, if you want to know how thinking by the numbers – analyzing millions of info-bytes- provides people with greater insight into human behaviour and allows them to predict the future with staggeringly accurate results – Read .Ian Ayres. ground breaking book Super Crunchers
Creative choices of inclusion and exclusion
Genius consists not only of the power to create expressive beats and scenes, but of the taste, judgment and will to weed out and destroy banalities , conceits, false notes and lies. – Robet Mckee – Story
The Long Tail
Just started on Chris Andersons Long Tail. The amazing tale of endless inventory, which takes no shelf space and has transformed the 80/20 principle to 98/2 principle that is 98 percent of the sale comes from the not so known titles. Check it out. Amazing research and iconoclastic view of the world.
Select only a few moments but give a lifetime
From an instant to eternity, from the intracranial to the intergalactic, the life stor of each and every character offers encyclopedic possibilities. The mark of a master is to select only a few moments but give us a life time. – Robert Mckee – Story
Today
By taking care of today effectively, tomorrow will take care of itself. – John McGrath – You are not born brilliant
Story
We go to movies to enter a new, fascinating world, to inhabit vicariously another human being who at first seems so unlike us and yet at heart is like us, to live in a fictional reality that illuminates our daily reality. We do not wish to escape life but to find life, to use our minds in fresh, experimental ways, to flex our emotions, to enjoy, to learn, to add depth to our days. – Robert Mckee – Story
Bird and Elephant
I have only one answer to people who say that they did not find anything great about the Alchemist or Jack Welch – for the bird according to its beak and for the elephant according to its trunk
The World’s Greatest Lie
“What’s the world’s greatest lie?” the boy asked
“It’s this: that at a certain point in our lives, we lose control of what’s happening to us, and our lives become controlled by fate. That’s the worlds greatest lie.”
Paulo Coelho – The Alchemist

